EIOPA shall also consider the following factors that apply to the specific situation and circumstances of the PEPP provider or PEPP distributor, taking into account the following:
its financial situation and solvency;
its financial activities or financial practices;
its business model, including its sustainability and transparency;
the suitability of reinsurance and guarantee arrangements regarding the PEPP;
the PEPP provider’s reliance on third parties for important features of the PEPP, such as coverage of biometric risks, guarantees and the portability of the PEPP;
the selling practices associated with the PEPP, taking into account:
the communication and distribution channels used;
the information, marketing or other promotional material;
the degree of innovation related to the distribution model, such as the length of the intermediation chain or the reliance on innovative techniques for the distribution model.